Advancing digital for your career

Learn to measure your Google Ads campaign performance

Master the fundamentals of creating a Google Display ads campaign to meet specific marketing objectives.

Understand the basics of creating Google Search campaigns to reach your customers with the right message at the right time.

Learn how search engines and online advertising can help you connect with more customers.

Gain an understanding of search engine algorithms and how they affect organic search results and websites. Building on this knowledge, you'll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behaviour; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimisation.

Understand how to use online communication tools, social media and how to present yourself online.

Variety of online free digital skills training on Facebook.

Variety of online free digital skills training on Linkedin.

Variety of online free digital skills training on Twitter.

In this free tutorial, learn how to create and maintain an account on this popular networking and career-focused social media site.

Knowing how to use social media to stay in touch with friends and family, promote your cause, or keep up with news is an essential skill. We're here to help

In this free tutorial, learn how to create and maintain a Twitter account

In this free tutorial, learn more about navigating this smartphone app, which lets you share texts, photos, and video messages.

Learn how to use social media for business, from creating a social media presence to measuring success.

Learn the basics of marketing analytics and understand how to use data to ensure your marketing is effective.